Google

Google APAC approached Relia software to build AMP/PWA experiences for their Ad partners to increase the conversions. Relia partnered with Google as one of their premium contributors for AMP /PWA community as well as over the span of 2 years, in partnership with google we have transformed more than 200 websites and web applications to PWA and AMP compatible .

Category

PWA and AMP Development

Devices

Website, Mobile

Expertise

PWA Development/AMP Development / User Experience Design / UX audit

Challenges & Discovery

Google APAC has more than 5000 ad partners in the South-East Asian market. These partners spend over $2B+ per year on Google ads to generate leads. To increase the ROI on ad spends and to increase customer retention, Google wanted optimise the customer websites to make it mobile friendly, with fast load time considering the poor connection in the SEA market .As part of this Google wanted to make the customer websites AMP and PWA compatible. Due to the limited relevant resources to handle such work in-house, Google reached out to Relia Software to build an offshore development centre(ODC) to handle AMP/PWA development work.

Relia software was able to set up a 5 people team in 2 months timeline which had expertise in UX audit, UX designs for mobile devices, AMP/PWA development.

So far with Google’s partnership we have converted over 200+ websites to AMP/PWA compatible.

Designs

Development

Relia software was responsible for building AMP/PWA pages for more than 200+ Google customers. We also contributed immensely to the AMP/PWA community by enhancing numerous libraries through this initiative. We have worked with clients ranging from airlines, travel & tourism, financial services, banks ,e-commerce, consumers products, etc

As a result, google extended the partnership and we now support UX audit, mobile conversion strategy as well for google’s elite ad partners.

Check out more projects!
NEXT PROJECTT

Need help enhancing your own web platform?

Our team of experts leverage their profound eCommerce Development expertise to create custom online stores, integrations and applications.

Whether you’re a startup or Fortune 500 company, Relia has the team and knowledge needed to deliver web solutions to boost your online business. Contact us today!

CONTACT US TODAY